It isn't hard for potential customers or service users to see through carefully staged and scripted videos. There is certainly a place for those videos but does that always achieve what you want it to?
Have you considered adding more integrity to your video by using the voices of real people, telling real stories to support your message and ultimately promote your organisation. We recently made a film for Prince of Wales First School that did just that.
Prince of Wales First School
We think telling a story is a great way to engage with people and promote your organisation. In this video we made for Prince of Wales School we can see the difference that organisation has made to the lives of Grace and her family.
Blueberry Wealth Recruitment Film
Another example is the video we made for Blueberry Wealth in Dorchester. What better way to attract new blood than hear why existing staff like working for your organisation.